Facebook Certified Community Manager : 600-101

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Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

1. A local art museum decides to launch an invite-only community for people who purchased a museum membership. The community manager needs to create a report about the group's first month and wants to focus specifically on engagement.
Which two KPIs should the community manager include in the first report about the group? (Choose 2)

A) Number of comments
B) Members who invited friends
C) Posts created by administrators
D) New members over time

2. The community manager of a professional networking group hosts an annual in-person event. The community needs to rapidly transition the event to an online environment.
What should the community manager do to keep people engaged during the online event?

A) Create a schedule and invite attendees to sessions that align with their interests
B) Create an ad and target attendance from outside communities
C) Start a new community and post event content there
D) Ask attendees to create sub-communities and monitor conversations

3. A community manager for a national chain department store has many internal stakeholders to manage, particularly across the departments of home and garden, men's fashion and women's fashion, which represent the highest sales volume.
The community manager needs to create a monthly content calendar that includes posts that represent each department.
What should the community manager do first?

A) Review previous post results and reuse the content that performed best
B) Prioritize the content from the department that is the most polished and ready to post
C) Review briefs from internal stakeholders outlining key messaging, details and targets
D) Research competitors and replicate popular creative tactics that perform well for them

4. An established Facebook group has more than 1 million members. The community managers decide to register it as a nonprofit organization. To organize more events, they will leverage the community to help with charity events. They receive positive organizational support from their community, but the group needs a more sustainable revenue model.
Which two tactics should the community managers use to set up a sustainable funding model for their nonprofit organization? (Choose 2)

A) Claim a membership fee for current members of the Facebook group
B) Create a Facebook Page and use the fundraising tool to share the fundraisers with the community
C) Create a Facebook Page and organize events using the paid events functionality
D) Prepare materials for influencers that highlight recent community impact

5. A well-regarded celebrity community member violates a group rule that does not allow posts that contain political discussion. Post approval is turned on in this group.
This is the first time that this community member has submitted a post and the first time that the community member has violated the guiding principles.
What are two courses of action the community manager can take in this situation to maintain the group's culture? (Choose 2)

A) Approve the post and close commenting to prevent political discussion
B) Approve the post with a warning to the celebrity
C) Treat the celebrity according to the policy of the group
D) Adjust the rules to allow political content and generate more group engagement
E) Decline the post with feedback to educate the celebrity on the group policy

Solutions: